The digital signage system is managed a network, and that a management server is usually required. This can be located anywhere, so long as it is connected to the digital sign network. New content will be managed and organized here, while the actual content itself is stored and played on the player servers. Digital signage system can either be closed or open to the web, which will affect how the content on the screens is updated.

For closed networks which is namely without Internet access, updates need to be done locally through USB sticks, DVD drives or others 'onsite' updates. Open networks that are with Internet access can be updated by remote control and stream data from other Internet sources. Furthermore, the availability and type of Internet access (wireless, broadband, etc.) depends on the location and client.

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